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Month: April 2020

Tips for Responding to Negative Comments on Social Media

Tips for Responding to Negative Comments on Social Media

Seeing a negative post appear on your Facebook timeline often makes you wonder what created such an angry customer. When you’re running multiple social networks and see a negative comment on a recent post, how do you respond? [bctt tweet="When running a brand’s social...

7 Things Every Small-Business Website Should Have

7 Things Every Small-Business Website Should Have

What key elements should every website have, you may ask? Between the rise of digital and online interactions, there’s no question that websites play a big part in successful businesses. For those who are trying to reach a specific audience to grow their reach, your...

5 Ways to Stay Productive While Working from Home

The ongoing work-from-home situation has lasted longer than many workers had anticipated. If you’re fortunate enough to be able to continue working remotely, you’ve likely noticed that it can be a struggle to stay productive. After all, you’re in your own space, where...

Quarantine Self-Care: Relaxing Activities to Do at Home

Quarantine Self-Care: Relaxing Activities to Do at Home

Most of us non-essential employees are staying indoors for the majority of the time. With stay-at-home orders being enforced around the country, you might feel isolated, lonely, and even anxious. It’s important for your mental health to take some time for yourself...

How to Dominate Social Media Marketing

How to Dominate Social Media Marketing

If you want to dominate the marketing game with your brand on social media, you’ll need a fitting social media strategy. Being active on social platforms is a great way to boost your brand and stay visible on Facebook and Twitter timelines.  [bctt tweet="Is your brand...

Quick Guide to User Intent Based Search Queries

Quick Guide to User Intent Based Search Queries

Whether you’ve realized it or not, the way we find information has changed drastically in the last 10 years. With every new search engine update, our technology is growing and molding to the way we think. Instead of sorting through irrelevant webpages, we can get a...

Going Virtual: 3 Steps to Taking Your Business Online

Going Virtual: 3 Steps to Taking Your Business Online

Under the ‘Stay Home, Work Safe order’, the majority of small business owners had to temporarily close their brick and mortar locations. Non-essential businesses are banned, but income still needs to be generated. The situation isn’t ideal and many larger companies...

Keeping Up with 2020 Content Marketing Trends

Keeping Up with 2020 Content Marketing Trends

Creating content for social media means staying up to date with relevant content trends and creatively adding your brand’s personality to it. So far, there have been many changes in 2020 content marketing trends, with businesses needing to adapt their strategy to fit...

SEO and UX Writing: Why the User Matters More Than Ever

SEO and UX Writing: Why the User Matters More Than Ever

Keeping the attention of your followers is just as important as being listed on the first page of Google’s search results. Leading UX Designer Steve Krug wrote, “The fact that the people who built the site didn’t care enough to make things obvious--and easy--can erode...