Blog
Digital Marketing Best Practices and Google Optimization standards covering Web Design, SEO, SEM, Content Writing, Keywords strategy, PPC and Lead Generation topics
3 Fantastic Benefits of an Effective Content Marketing Strategy
Any business needs to have at least a marginal online presence in order to survive. But in order to thrive, you need to dedicate a significant amount of time and effort to your online presence to increase visibility and generate an interested audience. Let’s take a...
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3 Fantastic Benefits of an Effective Content Marketing Strategy
Any business needs to have at least a marginal online presence in order to survive. But in order to thrive, you need to dedicate a significant amount of time and effort to your online presence to increase visibility and generate an interested audience. Let’s take a...
read more
Keep Your Facebook Advertising Strategy on Track
Facebook’s advertising capabilities are no secret to anyone involved in online marketing. If your business isn’t taking advantage of this proven and quite lucrative advertising method, you’re missing out! However, like any advertising method, Facebook ads aren’t...
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Don’t Forget These 4 SEO Components of Your Content Campaigns!
You have a lot to think about as you launch a new content campaign for your website. Between brainstorming, meeting deadlines, and more, you may not think as deeply about SEO considerations as you probably should. Remember, SEO for content campaigns involves much more...
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4 Eye-Catching Content Formats for Link-Building
Part of any successful website’s strategy is link-building, the process of increasing links to your website across the internet to increase your online visibility. In order to convince people that your content is worth sharing, you’ve got to offer them something of...
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Using Older Content to Boost Your SEO Performance
Quality content is the backbone of your website’s SEO performance. While endlessly producing new and interesting content may seem exhausting, the truth is that you don’t necessarily have to post something new every time. With some effort and reworking put into your...
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Bad SEO Practices that Will Harm Your Visibility
If you’re trying to boost your online visibility, chances are that you’ve been spending a lot of time researching effective SEO strategies. It’s true that you need good SEO tactics to rank well in search engines like Google. However, how much of your research is up to...
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Brainstorming Content Ideas for Your Website
Writer’s block happens to everyone from time to time. Whether it’s writing a novel or a text message, sometimes you just don’t know what to say. While it’s certainly annoying, writer’s block can become a real problem when it comes to consistently producing content...
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How to Create Infographics for Your Business
Infographics have become an increasingly popular digital marketing tool. In order for your infographic to be successful, you want it to be equally educational as it is attractive. If your infographic isn’t useful to your target audience, then you’ve just wasted time...
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Writing a Landing Page That Converts
Landing pages are an effective tool used in digital marketing for lead generation. The overall goal of a landing page is to convert the page visitor into a sale for your business. While the concept is simple, having a high conversion rate on a landing page is done...
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Maintaining a Professional Business Image on Social Media
For maximum online visibility, it’s all but required now to maintain your business’s presence on social media platforms. Whether it’s Facebook, Twitter, Instagram, or LinkedIn, potential customers look for businesses on social media now more than ever. Unfortunately,...
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How to Create an SEO Strategy for Your Business
SEO is not what it once was. While it’s necessary to create consistent content with specific keywords that your target audience is searching, keywords are no longer the most important part of a profitable SEO strategy. SEO is a multi-layered process that involves a...
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