Blog
Digital Marketing Best Practices and Google Optimization standards covering Web Design, SEO, SEM, Content Writing, Keywords strategy, PPC and Lead Generation topics
The Incredible Value of Smart Email Marketing
What’s the first thing you do each morning? The last thing you do before bed? If you’re like 80% of the US population, you check your phone first thing every morning and just before bed every night. In essence, your phone and what it contains is on your mind (even...
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The Incredible Value of Smart Email Marketing
What’s the first thing you do each morning? The last thing you do before bed? If you’re like 80% of the US population, you check your phone first thing every morning and just before bed every night. In essence, your phone and what it contains is on your mind (even...
read more
Keyword Targeting: A Quick & Easy Guide to Writing for Search Engines
If you are a business owner in a competitive industry, it’s likely you know a few key phrases that are driving traffic for your competitors. You may not know how to do extensive keyword research, but you’ve seen enough Google Ads and organic search results to know...
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3 Ways To Be A More Successful Small Business Marketer
Are your marketing efforts going unnoticed? Are you spending hours of precious time on crafting content, only to be unsuccessful? Don't lose hope! Every business owner has been there. The good news is, with a little guidance, you can become a better small business...
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Marketing for the Long Run: Understanding Your Customer Lifecycle
A customer lifecycle is the story of your customer's relationship with your brand. Like any relationship, the customer lifecycle is marked by various arcs, phases and periods of activity. The customer journey isn't linear, as they may discover your brand in the...
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ITVibes and Lonestar Community College Team Up for Google Advertising Seminar
ITVibes is proud to host this month’s Business Success Seminar with Lonestar Community College. Sales & Marketing Director Siva Yennetti will discuss content marketing for Google advertising. Namely, what to say and how to say it. Lonestar Community College Small...
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How to Use Keywords Effectively in Blog Posts
Writing a blog is fairly cut and dry. You expound upon a relevant subject that gives the reader something of value (usually information) for their time. But even the best writers get confused by the ever-shifting winds of Google. Where do you put your keywords? How...
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4 Posts That Will Get You More Social Media Engagement
Are you working hard at building a social media audience, but not getting the results you want? You may need to reconsider the type of content you're sharing. Increasing social media engagement requires a precise strategy that will change with industry standards and...
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5 Tips to Combat Content Creation Burnout
Content encompasses all information and experiences aimed at a specific audience. Content can be conveyed through virtually any medium, including videos, blog posts, news articles and social media posts. Regularly creating content requires diligence, research,...
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5 Ways To Create A Content Marketing Plan That Works
According to CMI's 2018 B2B Content Marketing Benchmarks, Budgets and Trends report for North America, B2B marketers allocate 28% of their total marketing budget, on average, to content marketing. The most effective allocate 42%, and the most sophisticated/mature...
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Successful PPC Campaign: Whats Involved?
What’s the difference between a successful PPC Campaign and one that isn’t? Attention to detail and understanding all the moving parts in the machine. We aren’t the only ones out there trying to capture the attention of an audience. Before we begin we want to...
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10 Common Marketing Mistakes That Are Hurting Your Business
Marketing has shifted dramatically in recent years, with digital marketing reigning over most other forms of sales. Such rapid innovation has resulted in many businesses neglecting to adapt with the changing times, and subsequently failing. Keeping up with modern...
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