How do you improve your SEO if you are already following best practices? To us, one of the best ways to improve the SEO of a blog is to improve the alt attribute and title attributes of your pictures. But what does that mean and how do you do it? Let’s talk about image SEO best practices.
Using photos in your blog posts and customizing your alt and title attributes is one of the fastest ways to improve your SEO and your accessibility. Depending on how you are uploading your blog posts, there are multiple ways to customize these fields. Let ITVibes talk more about the benefits of taking this extra step.
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Use Photos in Blog Posts
We highly recommend using at least one photo in your blog posts. Because people tend to be more visual, adding photos encourages your reader to spend more time on your page. That is why at ITVibes, our best practices are to include a picture that is relevant to the topic of your blog.
What Are Alt and Title Attributes?
When you add a picture to a blog post, your photo has alt and title attributes coded into the HTML of your photo.
While you don’t necessarily need an alt attribute, alt attributes are important for both SEO and accessibility. They are meant to show your viewers what the photo is, especially if your user is using a screen reader. Alt text also allows Google to know the purpose of your image.
Image SEO Benefits
As we have mentioned before, SEO allows you to be better seen by search engines like Google. The way that these search engines work is by crawling through all of the pages on your site, and looking for information that is relevant to common search words. With that in mind, you need to add relevant search words to the photos in your blog so they know what your blog is about.
Depending on the system you are using, adding these tags can be quite easy. It can be either a simple section you need to fill in, or it could be adding some HTML into your code.
Let ITVibes Help
Does all of this sound daunting? Don’t worry. ITVibes is here to help you with all your SEO needs! We do our best to keep up with all the SEO best practices so you can know your website is in the best shape it can be in.
Contact us for more information about SEO and online marketing!
