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The Future of SEO in 2022

The Future of SEO in 2022

We’ve seen many big changes in the future of SEO so far into 2022, giving content creators a better idea of how to improve their digital marketing strategy for today’s audiences. While search engine optimization remains consistent in how it works, there are always new...

What is SEO? How it Works to Boost Digital Presence

What is SEO? How it Works to Boost Digital Presence

SEO stands for search engine optimization, a tool that digital marketers use to boost brands’ online presence. In a nutshell, search engines work to find relevant keywords and optimized content that they can present to the right audience. This is why it’s so important...

Google’s New Update, Title Tags, and Meta Descriptions

Google’s New Update, Title Tags, and Meta Descriptions

Google has been making some changes for its search result listings, and a lot of it has to do with the way it handles title tags and meta descriptions. Let’s take a look at what this new update could mean for your website and web page visibility. [bctt tweet="Google...

3 Signs It’s Time for a New Website Design

3 Signs It’s Time for a New Website Design

A brand new website design is one of the quickest ways to boost your digital marketing efforts. If you’ve noticed some adverse reviews of your current website, it may be in need of some TLC. Refreshing your website with high-quality content and graphic design is easy...

Understanding and Tracking YouTube Search Trends

Understanding and Tracking YouTube Search Trends

When digital marketers are creating a content strategy for a brand, they’ll typically use search engine optimization and track Google trends data. By tracking trending topics, they can have a better understanding of the type of content they should aim to create. For...

How to Use Keywords in Your Blog Posts

How to Use Keywords in Your Blog Posts

These days, keywords are an important tool used to promote your blog posts on search engines. Without the proper search engine optimization (SEO) such as keyword research, you’ll find it harder to rank higher on search engine results pages. With any type of content...

How to Write a Fully-Optimized Meta Description for SEO

How to Write a Fully-Optimized Meta Description for SEO

There are a plethora of ways to optimize your website for certain keywords in Google search results. From using related keywords in your text to internal linking, search engine optimization involves a number of ranking factors that work together to enhance your...

Real Talk: How Important Are Image Title Tags for SEO?

Real Talk: How Important Are Image Title Tags for SEO?

Adding an image to your blog post or web page is a great way to entice readers to engage with your content. In the world of SEO, image optimization is a major factor in ranking for image search results. Find out why and in what ways image title tags are important for...

How Social Media Can Boost Your SEO Ranking

How Social Media Can Boost Your SEO Ranking

If search engine optimization is tethered to the quality of website content and functionality, is posting on social media networks necessary? In other words, does social media affect SEO? This question has been asked a number of times, especially for business owners...