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What is Image SEO and Why is it Important?

What is Image SEO and Why is it Important?

How do you improve your SEO if you are already following best practices? To us, one of the best ways to improve the SEO of a blog is to improve the alt attribute and title attributes of your pictures. But what does that mean and how do you do it? Let’s talk about...

How to Write a Fully-Optimized Meta Description for SEO

How to Write a Fully-Optimized Meta Description for SEO

There are a plethora of ways to optimize your website for certain keywords in Google search results. From using related keywords in your text to internal linking, search engine optimization involves a number of ranking factors that work together to enhance your...

How Social Media Can Boost Your SEO Ranking

How Social Media Can Boost Your SEO Ranking

If search engine optimization is tethered to the quality of website content and functionality, is posting on social media networks necessary? In other words, does social media affect SEO? This question has been asked a number of times, especially for business owners...

Blog Readability: The SEO Writer's Best Kept Secret

Blog Readability: The SEO Writer's Best Kept Secret

Writing an engaging post with relevant keywords is only one piece of the SEO puzzle. If you want readers to find and read your content, blog readability can make the difference. Improve your website’s ranking along with your user’s experience by focusing on...

Low-Hanging Fruit in SEO: Why Long-Tail Keywords Matter

Low-Hanging Fruit in SEO: Why Long-Tail Keywords Matter

Have you ever been apple picking? While the best apples may be found at the highest place of the tree, the undeniable truth is that the fruit at eye-level is ultimately the easiest to pick. The same came to be said with SEO, and in this particular case, long-tail...

SEO and UX Writing: Why the User Matters More Than Ever

SEO and UX Writing: Why the User Matters More Than Ever

Keeping the attention of your followers is just as important as being listed on the first page of Google’s search results. Leading UX Designer Steve Krug wrote, “The fact that the people who built the site didn’t care enough to make things obvious--and easy--can erode...

How to Boost your SEO with 3 Keyword Research Tips

How to Boost your SEO with 3 Keyword Research Tips

Every SEO expert knows that specific keywords and key phrases in your content count toward your search engine ranking. Choosing the right keywords, though, determine whether you’re able to actually increase your website’s visibility. We've scoured the web and landed...

5 Local SEO Tips You May Not Have Known

5 Local SEO Tips You May Not Have Known

When designing a website for your business, search engine optimization is key. It’s the difference between a great website that gets lost and one that can be easily found by prospective clients. If you want a better chance of your website being discovered by organic...