2021 has zipped along to the end in the blink of an eye. During this Christmas season, we want to reminisce about this past year and some of the topics we were able to learn about. With that in mind, here’s a look at 2021 with ITVibes!
In digital marketing, there are a number of different strategies that can be used to promote a business. Some of these strategies are free, and others cost a certain amount in order to see a benefit. One of our favorite paid strategies is PPC, otherwise known as “pay-per-click” advertising. Between targeting relevant keywords and particular audiences, it continues to be a winning tool for driving traffic to your website.
Gaining a 5-star rating doesn’t happen overnight. For small businesses just starting out or for businesses that are trying to recover from subpar online reviews, reputation management is designed to help. By setting up automatic requests to your set of customers or clients, you can steadily increase your online reputation.
One of our top web design services has continued to be search engine optimization, or SEO. By researching which keywords are being used in relation to your business, we can write content that directs users straight to your website. Not only is it proven to increase traffic but will steadily improve your overall ranking on search engines.
The holiday season and the end of another year are always busy. However, it’s also a time for reflection on the recent past and planning for the future. ITVibes is dedicated to improving ourselves in the new year, and we hope to continue to provide educational resources for helping you grow your business.
What kind of digital marketing questions do you have? Get in touch with our team to learn more.