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Social Media 101 for Small Businesses

Social Media 101 for Small Businesses

Growing your business involves a number of aspects. From storefront advertising to sale promotions, business owners have a huge task of getting their name known in the community. According to eMarketer, 44 percent of local businesses depend on social media to generate...

5 Rules for Reposting Content on Social Media

5 Rules for Reposting Content on Social Media

If you were a painter, would you want someone to take your art piece and resell it under their name? Of course not! Reusing someone else’s content without permission would be stealing! The same goes for social networks. If you’re wanting to repost content on social...

Finding the Best Hashtags for Your Business

Finding the Best Hashtags for Your Business

When it comes to engaging followers on social media, hashtags aren’t always on the top of a business’s priority list. For many small business owners, the plethora of hashtags available can be overwhelming. If you’ve been nervous to start, there’s no better time than...

Does It Really Matter What Time You Post?

Does It Really Matter What Time You Post?

Raising awareness for your business is key to getting new customers, building loyalty, and ultimately, receiving a profit. Today, social media has become the backbone of every marketing campaign and like any campaign, it’s important to know how to reach your audience....

What’s the Best Social Media Post Length?

What’s the Best Social Media Post Length?

Trying to write the best caption? Wondering whether the length of social media posts actually matters? Interested in growing your social channel? If you’re asking questions like these, you’re on the right track. Discover the optimal length of each social media network...

What Makes a Good Caption: 5 Powerful Ingredients

What Makes a Good Caption: 5 Powerful Ingredients

There are two important aspects to a successful social media post: the photo/video and the caption. While a picture may be worth a thousand words, the caption is your opportunity to share your brand and engage with your audience. Discover what makes a good caption to...