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Understanding and Tracking YouTube Search Trends

Understanding and Tracking YouTube Search Trends

When digital marketers are creating a content strategy for a brand, they’ll typically use search engine optimization and track Google trends data. By tracking trending topics, they can have a better understanding of the type of content they should aim to create. For...

YMYL & EAT: Two Surprisingly Important Algorithms

YMYL & EAT: Two Surprisingly Important Algorithms

Google seemingly adds new criteria to its SEO standards every week, but plenty have been lurking in the background for years. Content creators need to understand both the old and new rules to keep their SEO ranking. Even if your keyword strategy is flawless, are you...

8 Technical SEO Rules to Remember in 2021

8 Technical SEO Rules to Remember in 2021

2021 is finally here! As the world breathes a collective sigh of relief that 2020 is over, it’s time to consider how the new year will affect SEO trends. This goes beyond keywords. Just as search trends have changed, technical SEO in 2021 will likely look different...

How Google Answers Your Search Query Question

How Google Answers Your Search Query Question

Since its inception, Google has been consistently improving advanced search to answer users’ search queries. By collecting and sorting through public, online information, Google uses an advanced algorithm to provide credible answers to your questions.  [bctt...