Businesses trying to attract a local audience know the importance of local SEO, the type of SEO that focuses specifically on clients in your geographic area. However, in your business’s efforts to raise your SEO rankings overall, it’s easy to overlook a few simple...
SMS marketing is expanding and becoming more popular with large companies and even small businesses. It’s proven to be useful for many businesses. When done correctly, SMS messages are a good marketing channel for growing businesses. [bctt tweet="Text message...
There is a saying that says it takes an entire village to raise a child. Similarly, it takes an entire company to design an online marketing strategy. An online marketing strategy is a living breathing entity that requires attention, nourishment, and support...
October marks the beginning of the fourth quarter. We are in the last stretch of 2015, and many of us have learned and placed a lot of time and energy on our online marketing campaigns that have spanned the web through our websites, blasted through social media...
Gmail goes above and beyond to provide an email service that is user friendly and that consistently makes us say “wow!” It seamlessly incorporates other highly used applications to create a one stop shop for communication and productivity. Here are 5 life hacks that...
With so much data on the internet today it can be difficult and overwhelming to really pin down valuable and relevant information. And while there is no shortage of advice, sometimes we need it to be handed to us straight. Tough love is what it is often called, and...
Facebook is a marketing tool that when used properly can generate huge results. One of the reasons Facebook is so beneficial, especially to small businesses, is that it is free and has the potential to reach millions of people. And with a few tips from the marketing...
Online Marketing: The Buying Process When conducting online marketing, we often times focus solely on the act of purchasing. This strategy becomes problematic because buying is actually an entire process that a customer goes through psychologically before they...
Coloring Your Brand There is an idea in marketing about the relationship between color and persuasion; how the color red, yellow, and orange can make a person hungry and want to go buy a Big Mac. However, there is little factual data that a certain color can...
