by Alanah Beebee | Content Management, Content Marketing, Content Strategy, Facebook, Social Media, Video Marketing
Facebook continues to be the leading social media platform for consumers and digital marketers. Since its’ launch in 2004, Facebook has had an outstanding increase in the number of users and will only continue to rapidly grow. If you’re a video content creator looking... by Alanah Beebee | Content Management, Content Marketing, Content Strategy
Content creators, from blog writers to filmmakers, need some form of project management to produce quality content. It can be hard to keep up the pace of publishing fresh content in the ever-evolving digital marketing world. Productivity is an important key for every... by Ashlee Vaughn | Content Marketing, Content Strategy
Famous publicist, David Ogilvy said, “Advertisers who ignore research are as dangerous as generals who ignore the signs of the enemy.” Do you know you’re marketing to? Neglecting to understand your customer base will ultimately end in failed attempts to earn business.... by Ashlee Vaughn | Content Marketing, Content Strategy
In the world of marketing, the terms we used to describe our planning efforts can tend to sound similar and used interchangeably. If you’re not careful, your content strategist might be given the job of a content marketer, which can cause a myriad of issues. From... by Christina Belbas | Brainstorming & Inspiration, Content Strategy
In the immortal words of Bill Watterson, “You can’t just turn on creativity like a faucet. You have to be in the right mood.” Unfortunately, sometimes it’s hard to put yourself in the right mood to be creative when deadlines are looming and you need content for your... by Christina Belbas | Content Management, Content Marketing, Content Strategy
Any business needs to have at least a marginal online presence in order to survive. But in order to thrive, you need to dedicate a significant amount of time and effort to your online presence to increase visibility and generate an interested audience. Let’s take a...
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