You may already have a LinkedIn Company Page that you use to hire employees, showcase your services, and inform others about your industry. But, did you know that it can also boost your brand's online visibility? When you incorporate SEO for LinkedIn Company Pages,...
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Alyssa Smith
How to Measure Your Website's Content Quality
You have likely heard about content quality, but what exactly does that mean? The answer is not a simple "good" or "bad." How do you measure the quality and what are viewers looking for on a website? Before throwing up some outdated or messy content online, let's...
Facebook Marketing 2019: 5 Trends You Should Embrace
Are you a marketer who stays ahead of the curve by investigating market developments and staying in-the-know? If not, you should be, otherwise, you could lose out on some major opportunities. The same is especially true for social media -- a place where things could...
3 Social Media Marketing Trends to Watch in 2019
With 2018 behind us, now is the perfect time to see what is ahead for social media marketing trends in 2019. While many things will stay the same for marketers, there are new features on social media platforms and a growing interest in different ways to present...
3 Question Posts That Will Boost Social Media Engagement
As a marketer, you are always looking for new ways to boost social media engagement. But have you thought about the type of content you're posting? Question posts undoubtedly capture attention and urge people to chime in. However, you can't just throw up any old...
3 Ways To Humanize Your Brand on Social Media
Does your social media content sound more robotic than human? Followers will catch on to fake sounding posts that don't resonate with them, which can lead to unfollows and less engagement. [bctt tweet="Social media networks were designed for conversating,...
The Top 3 Benefits of Social Media for Business Marketing
If your business still hasn't jumped on the social media train, you are already behind. Although most companies by now have adopted social media pages, many aren't using it or don't find value in it. Does this sound like you? It's ok; for many, social media for...
Facebook Optimization: 6 Ways to Increase Your Social Presence
You have probably heard about business Facebook optimization but do you know what it means? Is it really worth your time? The short answer is yes! Optimizing your social media page gives you the power to utilize as many tools as possible for higher engagement...
Why You Should Use Instagram For Business Marketing
Is your business on Instagram? If not, this article will make you reconsider. You could be missing out on a huge audience and branding opportunities simply by not having a presence. Instagram for business gives your company a voice on social media while...