Before you spend money at a new restaurant or store, you likely find the establishment online and look at the reviews and general satisfaction ratings to make sure you’re making a good choice. Your clients will do the same to learn more about your business. If you...
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Month: March 2019
How Social Media Plays a Huge Role in Reputation Management
Social media is a great tool for building your business’s fanbase and connecting with followers. You can upload your original content and share posts from others, remaining active online for your followers to see. Your brand’s reputation is perceived through social...
9 Surefire Ways to Screw Up PPC Keyword Research
Do you feel like you’re throwing too much money into PPC campaigns that aren’t generating leads? Are you ready to give up on Google Ads altogether? Before you do, you may want to take a look at your keyphrase strategy. Many times when online advertising fails to...
The Role of Videos and Images in SEO Today
You can’t get on your phone, tablet, or computer without seeing them. Videos and images have always played a massive role in web marketing. People will save, share, and discuss videos and images they’ve seen on a daily basis. Almost any search results often link...
How to Know if Your Blogs Are Producing Results
Your blog may be your passion project, but without tangible ways to keep track of website visitors, your site may become obsolete. Increasing traffic to your blog requires time and effort, but your hard work will ultimately yield a better website with high engagement....
The Rise of Instagram in Business Marketing
It’s no surprise that Instagram has become a powerful tool for brand management agencies and digital marketers. There are millions of influencers with hundreds of thousands of followers taking advantage of Instagram’s unique platform. Engagement on Instagram is gained...