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Optimize your Facebook Business Page to Increase your Online Presence and Customer Conversions

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Optimize your Facebook Business Page to Increase your Online Presence and Customer Conversions

Optimize your Facebook Business Page to Increase your Online Presence and Customer Conversions

Facebook is a marketing tool that when used properly can generate huge results. One of the reasons Facebook is so beneficial, especially to small businesses, is that it is free and has the potential to reach millions of people. And with a few tips from the marketing...
The Customer Buying Process and How to use Online Marketing at Each Stage

The Customer Buying Process and How to use Online Marketing at Each Stage

Buying is A Process   When conducting online marketing, we often times focus solely on the act of purchasing.  This strategy becomes problematic because buying is actually an entire process that a customer goes through psychologically before they decide to...
How to Use Color for Effective Brand Management

How to Use Color for Effective Brand Management

Coloring Your Brand   There is a very well known idea in marketing about the relationship between color and persuasion; how basically the color red, yellow, and orange can make a person hungry and want to go buy a Big Mac. However, there is little factual data...
Add These SEO Tactics to Your “Not to Do” List

Add These SEO Tactics to Your “Not to Do” List

10 Tools for Your SEO Toolbox If you have begun your venture into the realm of online marketing through web design, web development, and social media marketing you may have already come across an important three letter acronym that can mean total success or failure...
Millennials: The Next Marketing Frontier

Millennials: The Next Marketing Frontier

Millennials:   You may or may not have heard the term. Sources vary, but generally Millennials are classified as individuals with birth years ranging from 1982-2004.  Famous generations like the Baby Boomers have come about due to a significant societal influence,...